Money for idea

Business doesn't happen without idea. Where to find fruitful idea? If the idea is found – how correctly to count all risks? What methods of search, selection and advancement of business ideas? «Before to find and prove the business idea, it is necessary to realize accurately: that, where, as for whom and under what conditions to make, sell both what are thus assumed risks and results», - Michael Goldberg, conducting a seminar for businessmen in the mayoralty, the general director of the Center of business training "Sphere" has told.

The way to business idea at times happens absolutely unexpected. For example, Olga Saltykova, the director of improving center "Валио", has come to the business idea through own and first unsuccessful experience of treatment of a serious illness – traditional methods didn't help. But it didn't despair, has successfully recovered by means of techniques of east medicine, – then there was a desire to impart experience with other people. So there was center "Валио"..
The father and the son, owners of the small enterprise, have come to the business idea through love to rest on own summer residence. Having understood that furnaces and fireplaces will be always demanded among summer residents, they used advantages of the of "territorial affinity» to potential clients. That is it is not necessary to go, do the order in one of city firms if nearby well familiar neighbors perfectly put furnaces and fireplaces. Advertizing in a format «сарафанного radio» has led to that works at stove-makers-summer residents will suffice for many years
There is also a set of other stories of the basis of small and average business through personal experience. For example, one married couple terribly liked to travel and has traveled all over almost all planet under tours. Having studied on a private experience all pluses and minuses of tourist business, spouses have opened the business.

Many find business ideas by means of the Internet, read specialized magazines. In magazines «firm Secret», "Company", "Business magazine", «Business quarter» etc. is the whole headings devoted to various business ideas. Supervision over successful firms won't prevent also
One of participants of a seminar admitted that annually holds competition on the best business idea among the employees. Another arranges «brain storms» together with the employees when already existing business needs updating or development of a new direction. The third constantly spends polls among the clients on a theme of quality of their service.

One of most are difficult ways – business idea search through innovations, scientific operating time of research institutes and high schools.
However it is one of most затратных ways as serious investments demand enough and it is subject to high degree of risks. It is one of versions of venture business.

At a seminar has sounded (truth, completely not indisputable statement) that in Novosibirsk the niche of salons-hairdressing salons is settled for a long time, to what numerous announcements of their sales testify. That is the business idea of own salon so popular in the beginning – the middle of 90th years of has settled. Here the factor of force and demand capacity is just important.

In small-scale business the business should be begun only in the presence of strong demand. Other variants aren't present. Form demand large firms can only.
One of new tendencies – development by the small and average enterprises business of space outside of Novosibirsk. A typical example: about two years ago one of the inhabitants of area first requirement for plastic windows small dealers of manufacturers of windows have felt. Plastic windows inserted even into wooden houses. Later in area large firms were pulled also, up to placing of branches of manufacture in settlements where lives 30 – 40 thousand persons.
Besides search of the business idea, the most important problem is the correct estimation of forthcoming risks. Risks depend on set of the reasons, but for Russia general-political risks are characteristic. Unfortunately, not always it is possible to provide all plans of the government, the states concerning economic policy.

From exotic stories of risks at a seminar the example of one of the Altay firms, delivering дикоросы to France has been resulted. When last year in Paris pogroms have begun, many restaurants that was negatively reflected in purchases Altay дикоросов there were closed. It is not necessary to forget, of course, and about risks of change of economy in universal scale.
And still one of the main reasons still has ordinary human fear: people are afraid to open the business. If in Novosibirsk business with small and average business more or less develop, on village of such dynamics isn't present. In particular "Rosselhozbank", according to the governmental program, very much wishes to give credits for support to rural commodity producers. However the last don't hasten to use the given help, have no desire to be registered as legal bodies because of fear to burn through.

Portable sun panel

Mobile devices are telephones, pleery, briefcase computers are things, useful at work and on rest. Without many gadzhetov it is already impossible to present our life. But, to the hoodoo, they have failing – limited burn-time and necessity of podzaryadki of accumulator. Someone from producers decides this task, promoting power-hungryness of accumulators, and the engineers of Sanyo looked at a problem de autre part and developed compact panels which podpitayut in default of wall electro-outlet
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The ergonomics panel-camp-cot of Eneloop Portable Solar has sizes of book (in the built type of 174 x 204 x there is 26 mm, weight a less than 500 gramme). Produced its photocells electricity accumulates in a small accumulator which gives out a current tension 3,7 volt and, being fully charged, easily and for a long time will bring back to life two mobile telephones.
At the Japanese market the issue of portable panels of two kinds is expected – single (by a price 9000 yen, approximately $95) and double (by a price 14000 yen, approximately $150). At a sun weather a simple panel will charge your mobile telephone for 40 minutes, double – for 20 minutes.
Designers foresaw the magnetic catch of camp-cot and ring for hanging of panel. Eneloop Portable Solar is an useful thing for those, who likes pleasantly to spend time and work outside at home or office and here does not want to renounce achievements of progress.

Carefully, swindle!

After three years of existence of site of coolidea.ru a resource was begun to work by quite good authority. Unfortunately, as it happens with all respected people, sites and companies, malefactors began to use our name. The other day to on to many the spam-delivery, in which the invented character, specifying the address of our site in a signature, offered to nincompoops to purchase a certain informative base, passed mailboxes, for what he on a bank account needs to translate the certain sum of money. We warn, authors of given
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The following maintenance had the sent letter: To the business proprietors and to all, who wishes to become independent and successful! We present Your attention “Bank of idey”- it is about thousand operating suggestions on creation of small and middle business, inclusive:[.]
As you, hope, can guess, in actual fact the author of spam-delivery to the indicated contact information has no relation. A calculation is done on the thoughtless dispatch of the facilities trustful yuzerami. And contact information with the signature of decent site is called to promote this trustfulness.

 

Business plans

A business plan is basis of work of any enterprise and beginning of realization of any more or less expense business-idea, especially if you plan to attract debt funds. Together with the property providing, a business plan is included in a minimum of guarantees for bringing in of investments. It is a not contribution to the fashion and not whim of investor. An investor or crediting bank understand distinctly, that if you can not spare attention a high-quality plan, business you the more so will not be able to put.
On this page you will find the prepared examples of business plans. Mainly they are a model and serve for creation on their base already own documents. It is better to be engaged in (it is our opinion and not all agree with him) creation of plan, if there is time and desire – so you will understand every his point and able it is argued to answer the questions of potential creditors. If time is not present or you do not see in itself enough capabilities, it is possible to order a business plan at the specialized organization.
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Marketing is Business of idea

Rich pay terminals
In large cities pay terminals are «stuck» in on every corner and in every point-of-sale point. All «creams» at the market are already skimmed the, and there are only «crumbs novices from a lordly table». The Tomsk company «EkoEkspress» decided that crumbs can be not such and little, if pay terminals will be able to become more «sociable» with buyers and to apply some marketings priemchiki. So the «Rich» terminals, which, according to a producer, increase the income of their proprietors on 30-50%, appeared.
A basic accent in «rich» point-of-sale terminals is done on psychology of conduct of payer. The moment of decision-making about a leadthrough payment was analysed and to his sum, and also choice of terminal a payer. General conformities to law, which marketing specialists and programmers incarnated in a few interesting receptions, came to light on the basis of findings.
In internal memory a terminal keeps information about all payers and conducts individual work with each. If a man walked up to the terminal first, then the «Rich» terminal, not finding out in a base the clients of this telephone number, will endeavour to produce the maximally good impression on a payer, elegantly congratulating and handing him a gift (for example, a few candies) on completion of payment. Next time a terminal already will set to work on withholding of this payer, using here
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«Rich» terminals come into a notice a design, attract a compliment, cause gladness a relation and surprise an unexpected surprise – daryls candies. The process of leadthrough of payment delivers a man certain pleasure, and a payer goes back to a terminal over and over. As practice shows, attention and presence of active dialog is important with payers, that allows at minimum expenses (as a rule about 5% arrived) substantially to increase the volume of payments.